Founded 95 years ago, NAPA Auto Parts is an American retailers’ cooperative distributing automotive replacement parts, accessories, and service items with more than 500,000 part numbers! With 57 distribution centers, 6,000 NAPA Auto Parts stores, and more than 16,000 NAPA AutoCare and AutoCare Collision Centers, this complex organization needed a streamlined approach for their distributors to order and purchase branded apparel.
Foxtrot Marketing Group created their NAPAWEAR online store to meet their needs, continuing to adapt and evolve the solution to address seasonal promotions and major events.